The Cadillac logo is one of the most recognizable emblems in the automotive world. For over 120 years, it has adorned some of the most luxurious vehicles ever made, symbolizing prestige, innovation, and the pinnacle of American car craftsmanship. At Cavender Cadillac of Lubbock, located at 1210 19th St, Lubbock, TX, we're proud to carry on the legacy of this iconic brand. Let's take a look back at the fascinating history behind the famous Cadillac crest.
Origins of the Cadillac Crest
The original Cadillac logo was inspired by the family crest of Antoine de la Mothe Cadillac, the French explorer who founded the city of Detroit in 1701. When the Cadillac Motor Company was established in 1902, the founders paid homage to Antoine Cadillac by using his crest as the basis for the brand's emblem. The first version featured an ornate wreath surrounding a shield with trios of merlettes (birds), a symbol of knightly participation in the Crusades. If you're in Lubbock, stop by our dealership to see the modern version of this historic logo.
Evolution of the Logo
Over the decades, the Cadillac logo underwent many design changes, but always maintained the core elements of the original crest. In 1933, the logo was streamlined, with the birds and other details removed in favor of a sleek, stylized crest in black and chrome. Subsequent updates saw the addition of gold elements, a V-shaped center, and a wreath design. Residents of Plainview can view the iconic emblem's evolution at our nearby showroom.
The Cadillac Logo Today
The current version of the Cadillac logo, introduced in 2014, features a sleek, modern interpretation of the classic crest. The shield is wider and more angular, with a black and chrome color scheme that exudes elegance and sophistication. The center crest has a subtle 3D effect, adding visual depth and interest. This bold new look perfectly represents Cadillac's commitment to pushing boundaries and driving automotive innovation forward. Visit us from Post to see it in person on the latest Cadillac models.
Experience Cadillac Luxury for Yourself
If you're in the market for a luxurious new vehicle, there's never been a better time to discover the Cadillac lineup. Browse our Cadillac inventory to find your perfect match, from the sophisticated CT4 sedan to the spacious Escalade SUV. Visit Cavender Cadillac of Lubbock today and become part of the enduring legacy behind the famous Cadillac logo. Our knowledgeable team is ready to help you find the perfect vehicle to elevate your driving experience.